9699 · 7.1
Perspectives on globalisation flashcards
Revision flashcards for Cambridge 9699 Perspectives on globalisation (syllabus 7.1). Flip, recall, then mark a real past-paper question.
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Hyperglobalist view?
Borders matter less — integrated global economy and culture (Ohmae).
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Sceptic view?
Held — regionalisation; nation-states and trade blocs still dominant.
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Transformationalist?
Globalisation reshapes but does not erase national societies.
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Cultural globalisation?
Spread of ideas, media, consumer culture across borders.
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Glocalisation?
Global products adapted to local cultures (Robertson).
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Time-space compression?
Harvey — technology shrinks distance, speeds communication.
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Time-space compression
A concept by Anthony Giddens describing how technology (e.g., internet, air travel) reduces the significance of distance and time, making the world feel smaller and more interconnected.
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Cultural Imperialism
The argument that globalisation involves the imposition of Western (particularly American) cultural values and products onto non-Western societies, eroding local cultures. It is a key idea within the pessimistic globalist perspective.
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Glocalisation
A term coined by Roland Robertson to describe how global products or services are adapted to suit local cultures and tastes (e.g., McDonald's offering a McSpicy Paneer Burger in India). It challenges the idea of simple cultural homogenisation.
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Hyperglobalist Perspective
The view that globalisation is a positive force creating a 'borderless world' where the power of nation-states is declining in favour of a single global market and transnational corporations (TNCs).
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Transformationalist Perspective
A middle-ground view (Giddens, Held) arguing globalisation is a powerful, two-way process that reshapes societies, but its outcomes are not predetermined. It transforms the role of nation-states rather than making them obsolete.