9609 · 1.1.2
The role of entrepreneurs and intrapreneurs
**Entrepreneurs and intrapreneurs** (1.1.2) — case studies often feature a **founder** or **employee innovation**. Distinguish **personal risk** levels.
Need to know
What you need to know
- Identifies a viable business opportunity.
- Organises and combines the factors of production (land, labour, capital).
- Acts as the primary decision-maker and strategist.
- Bears the financial and personal risks of the venture.
- Drives innovation and competition within the economy.
Explanation
The role of entrepreneurs and intrapreneurs
- Identifies a viable business opportunity.
- Organises and combines the factors of production (land, labour, capital).
- Acts as the primary decision-maker and strategist.
- Bears the financial and personal risks of the venture.