9609 · 2.2.2
Human needs
**Human needs** (2.2.2) bridges **2.2.1** and **Maslow/Herzberg (2.2.3)**. In cases, identify **which need level is unmet** — e.g. unsafe factory = physical; bullying culture = social.
Need to know
What you need to know
- Needs are arranged in a hierarchy of importance, from basic physiological needs to complex self-actualisation.
- A lower-level need must be satisfied before the next level up can motivate an individual.
- Once a need is satisfied, it is no longer an effective motivator.
- The theory provides a framework for managers to understand and cater to the varying needs of their workforce.
Explanation
Human needs
- Needs are arranged in a hierarchy of importance, from basic physiological needs to complex self-actualisation.
- A lower-level need must be satisfied before the next level up can motivate an individual.
- Once a need is satisfied, it is no longer an effective motivator.
- The theory provides a framework for managers to understand and cater to the varying needs of their workforce.